Get insightful in-depth recipients' interactional behaviour to better understand the performance of your campaigns in real time, monitor your customer persona and preferences over time, so you can improve your strategy of your marketing campaign.
Track your recipient's involvement and how many clicked on your desired actions like call-to-action button, filling your subscription forms, etc. Analyze it, test the changes and improve your open rates.
Get an instant idea about your campaigns' reach across different regions and where you campaigns are being opened and which region/country received the maximum hits.
Compare campaigns over time to understand important aspects of your audience interaction patterns. As a marketer, you often have a series of campaigns linked to your one sales funnel or marketing goal and in this case, you can track various campaigns' performance and take immediate actions towards catering better result and improve your ROI.
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